Ice Bucket Challenge


The Ice Bucket Challenge has been taking social media by storm. It’s a great concept raising money for a great cause. Every year, 5,600 people in the U.S. are diagnosed with ALS, a progressive disease with no known cure.

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New Feature: Requests


When designing this feature, we really wanted to make it easy for people to both request items to be added to the Marketplace and respond to those requests. This way, users can ask for content they really want to buy, and sellers can start creating things that people really want.

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User Engagement vs Product Complexity


Creating a meaningful product has to reinforce a goal or task that the user is trying to accomplish. For nibl, that means selling digital files in an easy way. Besides ease of use, creating or establishing an emotional connection with a user keeps those users coming back to use a product again and again.

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Monetization of Content in a Digital World


Internet users, for better or worse, have been conditioned to believe that “content is free”. ¬†From it’s early days, when no models for securely exchanging funds existed, necessity required publishers to turn to monetization models based mainly on advertising, and as a result this is the status quo we live with today.

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